07

future plans

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Gen Z’s major financial priority over the next 5 years is japa.

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Over the next 5 years, starting/growing a business is the most important financial priority for Nigerians.

We asked Nigerians about their top financial goals over the next 5 years.

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Entrepreneurship is a top future goal for Nigerians of all ages.

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Which future goals matter most to Nigerians across generations?

57%
58%
59%
55%

Starting a family

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Starting/Growing a business

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Buying real estate